Merova

The Merova brand kit.

Logos, colours and type for anyone writing about Merova or Merova Fit. Take what you need.

Download everything .zip, 10 KB Press questions

Logo

Use the Ink version on light backgrounds and the Bone version on dark ones.

The mark on a light background
The mark on a dark background
The mark Ink SVGBone SVG
Merova on a light background
Merova on a dark background
Merova Ink SVGBone SVG
Merova Fit on a light background
Merova Fit on a dark background
Merova Fit Ink SVGBone SVG
Merova app icon
App icon PNG 512PNG 192

The mark is called Fold.

Two planes overlap to make an M. The left plane is solid. The right one sits behind it at 42%. Both are cut at 45°.

It's simple on purpose, like the apps.

Construction drawing of the Merova mark: two planes folded into an M, the right plane at 42% opacity. 45° fold 100% overlap 42%

Colour

Mostly Ink and Bone. Sage belongs to Merova Fit.

Ink

#0C0C0D

Backgrounds and text.

Bone

#EEECE7

Text and the logo on Ink.

Paper

#F2F0EB

Light backgrounds.

Sage

#C1E1C1

Merova Fit only. Never on Merova itself.

Type

Two free, open-source typefaces.

Simple apps for everyday life.

Sora. Headings and text. Google Fonts

labels, numbers, small print

IBM Plex Mono. Labels and details. Google Fonts

Using the logo

do

  • Use the files as they are.
  • Put the Bone logo on Ink and the Ink logo on Paper or white.
  • Leave clear space around it.
  • Write the names as "Merova" and "Merova Fit".

don't

  • Stretch, rotate or redraw it.
  • Change its colours or the 42% plane.
  • Add shadows, outlines or gradients.
  • Use Sage for anything that isn't Merova Fit.

Writing about Merova? Email hello@merova.app.